Market Analysis Tips for Commercial Real Estate Agents

In commercial real estate agency, you should be analysing your commercial real estate market on a frequent basis. In this way you will understand what is happening to the levels of enquiry, prices, and rentals. You can then match your marketing efforts to the prevailing market conditions.

It is interesting to note that many agents will see shifts and changes when it comes to inbound property enquiry throughout the year. Those agents that build their business solely around the incoming enquiry from advertising will struggle from time to time when the rate of enquiry changes seasonally throughout the year.

Those agents that consistently build market share, prospect on a daily basis, and connect with their clients regularly tend to avoid the dips and troughs in seasonal property enquiry. So the golden rule here is for you to develop a database that can support you and your prospecting efforts.

So exactly what is going on in the property market today? It is an interesting question and the answer will vary from city to city, and country to country. The fact of the matter is that you should monitor the trends of the market so that you can adjust your prospecting and promotional activity.

Here are some tips to help you with your market research as a commercial real estate agent.

Understanding your territory and sales patch. Define it geographically so that all of your prospecting efforts can be centred within a particular region. That process will also help you monitor the activity of property sales, rentals, leasing, and new developments.

It is preferable that you focus on a single property type as part of your agency activity. That will allow you to specialise in every respect when it comes to regional sales and leasing activity. You can then understand the rates per area unit when it comes to prices and rentals. From a client perspective, you then become more relevant when it comes to property marketing and promotion. You are seen as the expert.

Understand what your competitors are doing when it comes to property sales and leasing. Check out the number of properties on the market currently with the other agencies. Understand the methods of sale, pricing, and renting when it comes to those other listings. To do this process effectively, you will need to do a regular signboard count and an Internet advertising count when it comes to properties on the market today.

From an agency perspective, monitor the number of calls coming into your office on a daily basis and then understand how and why those calls are reaching you. This will then give you a greater understanding when it comes to successful marketing. That will then help you in establishing a positive marketing campaign relative to a property type.
From all of the above issues, it is easy to see that market research is a constant and ongoing factor to allow you to be a top commercial real estate agent.

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Mobile Home Real Estate Agents in Polk County, Florida

Polk County, located in central Florida, offers a dizzying array of options for a mobile home buyer. As any mobile home real estate agent in Polk County will attest, the sheer number of mobile homes makes Polk County distinctive. With nearly four hundred mobile home parks, real estate agents have a lot of options to show a potential buyer.

Whether you are looking for a small park model mobile home on a lot in a park, or a more spacious model on a large acreage tract, Polk County has more locations to chose from than you will find anywhere else in Florida. Polk County, located between Tampa and Orlando along the I-4 corridor, currently holds over 34,000 mobile homes of all makes and styles.

Real Estate agents in Polk County are generally well-versed in the ins and outs of mobile homes as they compare to residential homes. Mobile homes constitute nearly one-fifth of the total home sites in Polk County, Florida. Because of this unusually high concentration, real estate agents in Polk County have to be more familiar with the differences, advantages, and disadvantages of mobile homes than their counterparts in other areas of Florida.

When in the market for a mobile home, it is important to choose a real estate agent familiar with both Polk County and mobile homes in general. Small details can have a major impact on the value of a mobile home. For example your real estate agent, if well-versed in mobile home construction, will know that there is a much larger difference between a 1993 built and a 1994 home than there is between, say, 1996 and 1997. 1993 is the year that Hurricane Andrew tore through Florida, destroying a huge number of mobile homes along the way. The following year, new housing codes were put into place, ensuring a higher quality of construction than the previous years’ model would afford.

Hiring a mobile home real estate agent does not relieve the buyer of the responsibility of understanding the local market in Polk County. A realtor, no matter how knowledgeable, cannot replace a home inspector or an appraiser. But working in conjunction with an informed buyer and reputable experts, the mobile home real estate agent can help ensure that there are no surprises when the buyer is ready to take ownership of their new mobile home.

To find potential mobile home real estate agents in Polk County, Florida, check your local yellow pages or search online. But be sure to ask questions to make sure they understand the local market and mobile home construction. By doing some homework upfront and checking the realtor’s knowledge before beginning your home search, you can be sure

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